The fastest way into a room with the buyers you want.
Decision Table builds, fills and runs white-labeled executive peer roundtables — putting your team across the table from senior decision makers who would never accept a discovery call.
Executives don't take sales meetings. They show up for peer conversations.
A curated peer roundtable on an issue they're already wrestling with is one of the few formats senior buyers still engage with. We give them a real reason to be in the room — and put your team in the host's seat.
Six outcomes that compound over time.
Marketing intelligence
Hear what target buyers care about — in their own words.
Early buyer trust
Hosting the conversation puts your team in the expert seat.
Pre-warmed pipeline
Registrants and attendees have already shown interest in the topic.
Peer validation
Executives engage because they get to compare strategies with peers.
Better follow-up
Outreach after the event feels like a continuation, not a cold ask.
Stronger credibility
You are positioned as a facilitator of valuable discussion, not another vendor.
Better than outreach as usual.
- 01Time-based calls to action create urgency.
- 02The peer discussion format builds trust.
- 03Curiosity-driven topics provoke responses.
- 04Executives participate when they gain insight from peers.
- 05Follow-up is warmer when tied to a real conversation.
- 06Manual tactics supported by repeatable systems build networks at scale.
Decision Table delivers
- Target list development
- Hand-scrubbed prospect research
- LinkedIn and email outreach
- Phone outreach support
- Registration-driving campaign strategy
- Event landing page and registration flow
- Reserved-seat and confirmation functionality
- Registration monitoring and optimization
- Topic positioning refinement
- Post-registration reminders
- Follow-up sequence to schedule meetings
- Optional co-hosting support
- Post-event insight capture
- Sales follow-up support
Your team brings
- Target ICPs
- Potential roundtable topics
- Subject-matter expertise
- Messaging and target list approval
- Access to LinkedIn Sales Navigator if needed
- A point of contact for weekly coordination
- Someone from your team to host or co-host
Designed around measurable executive engagement.
While outcomes vary by market, audience, topic, offer strength and client participation, Decision Table's roundtable-led programs are built to produce a steady cadence of qualified conversations.
These are illustrative benchmarks, not guarantees. Performance depends on market demand, target audience availability, messaging approval, topic strength, timing, offer quality and client participation.
Build a roundtable program that earns trust.
Tell us who you sell to and what's gotten you the wrong meetings so far. We'll show you what a credible executive engagement motion looks like for your market.