The fastest way into a room with the buyers you want.
Decision Table builds, fills and runs white-labeled executive peer roundtables, putting your team across the table from senior decision makers who would never accept a discovery call.
Executives don't take sales meetings. They show up for peer conversations.
A curated peer roundtable on an issue they're already wrestling with is one of the few formats senior buyers still engage with. We give them a real reason to be in the room, and put your team in the host's seat.
Six outcomes that compound over time.
Marketing intelligence
Hear what target buyers care about in their own words.
Early buyer trust
Hosting the conversation puts your team in the expert seat.
Pre-warmed pipeline
Registrants and attendees have already shown interest in the topic.
Peer validation
Executives engage because they get to compare strategies with peers.
Better follow-up
Outreach after the event feels like a continuation, not a cold ask.
Stronger credibility
You are positioned as a facilitator of valuable discussion, not another vendor.
Better than outreach as usual.
- 01Time-based calls to action create urgency.
- 02The peer discussion format builds trust.
- 03Curiosity-driven topics provoke responses.
- 04Executives participate when they gain insight from peers.
- 05Follow-up is warmer when tied to a real conversation.
- 06Manual tactics supported by repeatable systems build networks at scale.
Decision Table delivers
- Target list development
- Hand-scrubbed prospect research
- LinkedIn and email outreach
- Phone outreach support
- Registration-driving campaign strategy
- Event landing page and registration flow
- Reserved-seat and confirmation functionality
- Registration monitoring and optimization
- Topic positioning refinement
- Post-registration reminders
- Follow-up sequence to schedule meetings
- Optional co-hosting support
- Post-event insight capture
- Sales follow-up support
Your team brings
- Target ICPs
- Potential roundtable topics
- Subject-matter expertise
- Messaging and target list approval
- Access to LinkedIn Sales Navigator if needed
- A point of contact for weekly coordination
- Someone from your team to host or co-host
Turn the conversation into ongoing thought leadership.
Extend the life of the roundtable with content built around the discussion's strongest themes and insights.
Roundtable Content Package
Turn the conversation into content your team can continue using after the event.
Content is developed around the key themes, takeaways and insights from the roundtable, helping your team continue the conversation and reinforce its point of view after the event.
- 3 LinkedIn thought leadership posts
- 1 long-form article / blog post
Designed around measurable executive engagement.
While outcomes vary by market, audience, topic, offer strength and client participation, Decision Table's roundtable-led programs are built to produce a steady cadence of qualified conversations.
These are illustrative benchmarks, not guarantees. Performance depends on market demand, target audience availability, messaging approval, topic strength, timing, offer quality and client participation.
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Build a roundtable program that earns trust.
Tell us who you sell to and what's gotten you the wrong meetings so far. We'll show you what a credible executive engagement motion looks like for your market.